Piedmont’s most widely planted variety can adapt itself to a wide variety of terroirs and different soil and climate conditions. Since time immemorial, Barbera grapes have been vinified around Alba to make a straightforward, everyday wine with marked acidity, ideal for drinking throughout a meal or enjoying in good company. Morra’s classic Barbera d’Alba has the traditional impenetrable purplish-red colour, scents of spices, raspberries and blackberries and a suppleness on the palate and is immediately enjoyable.